Cookie & Privacy Policy

1. Our privacy commitment to you 

We will respect your privacy and keep any data you share with us secure. We will comply with our regulatory obligations under UK law, which includes the Data Protection Act 2018 and the General Data Protection Regulation 2016/679 (the Regulations), and these terms. Where you have options relating to your privacy, we will explain them to you and comply with your wishes.

2. Subscribers 

Whilst this privacy notice applies to our use of your data, our separate rental subscription agreement contains more information about your privacy in relation to the additional details you provide to us (such as your delivery details and your payment details).

3. Marketing 

We will only ever send marketing to you if you have given us your permission to do so. If you change your mind, you can opt-out by: for emails, clicking the unsubscribe link at the bottom; for any other form of marketing, sending us an email at info@watersangoma.com. We may also send our subscribers service emails that are necessary for us to provide retail services.

4. Analytics 

Our website and emails use cookies and contain tracking that we use for analytics purposes so we can improve and tailor our services. We record events such as where our users click, how long they like to browse and at what point they leave our website in order to better understand our users and their behaviour. We may also share this behavioural data with third parties such as our clothing partners and advertisers. Any data we use or share for analytics purposes will be anonymised and aggregated.

5. Personalisation 

We tailor our content to our users to provide you with the best possible service. You are able to opt out of some of our personalisation by controlling your cookie settings, and by not answering any of our voluntary quizzes and surveys, but there may be some personalisation that cannot be opted-out from. If you object to all forms of personalisation, please discontinue your use of our website and services.

Cookies and tracking

Our website and emails use cookies and contain tracking that we use to build a profile of you. Further details on the cookies and tracking we use and how to opt out are set out below.

6. Cookies 

Our website uses cookies. We will explain below what we use and why, but the most important thing for you to know is that you are in full control of your cookies.

Controlling your cookies

You can control your cookie settings within your browser settings (remember, cookie settings may vary by browser so if you use several browsers or several devices, you will need to change each of the settings). If you turn off our cookies, we will not be able to collect information about you, but certain parts of our website and services may not function as intended.

Our cookie use

Cookies are small bits of text that are downloaded to your computer or mobile device when you visit a website. Your browser sends these cookies back to the website every time you visit the site again, so it can recognise you and can then tailor what you see on the screen.

We use cookies for the following reasons:

Essential functionality – some of our cookies are essential in order for our website to function, such as the cookie that keeps you logged in once you’ve entered your details. 

Analytics – some of our cookies record your behaviour and preferences, which we use to improve our services. 

Advertising – some of our cookies collect information on you in order to improve our advertisements (such as ensuring you don’t keep seeing the same advert) and make them more relevant to you.

Full details of the cookies we use and their purpose can be found here.

7. Sharing your information 

Email

Where you have provided your email address to us for marketing purposes, we will only share this with third parties where you have given your permission to do so.

Behavioural data

We share behavioural data with third parties such as Google Analytics in order to improve our website. This data will always be anonymised and aggregated. If you do not wish your data to be shared in this way, please discontinue your use of our website and services.

Subscriber Personal Data

We share your personal data with third parties such as Royal Mail and CollectPlus (for delivery purposes) strictly for the purpose of fulfilling our services to you. Further details of how we will share such data will be included in the rental subscription agreement and we will only share such data where you have given your permission to do so.

Personal Profile

Where you have provided details to us of your personal preferences, we will aggregate and anonymise this and share it with third parties for the purpose of providing tailored content and advertising on our site. We will never share your full non-anonymised profile information with a third party without your express permission to do so.

8. Links to third party sites 

We may include hyperlinks on this website to other websites or resources operated by third parties. We have not reviewed all of these websites and we are not responsible for their content, accuracy or availability. These websites have their own legal terms including privacy policy and we remind you to review these carefully prior to use.

9. Deleting your personal data 

If you wish for us to delete your personal data from our systems please contact us at info@watersangoma.com and we will remove you from our records. We may need to keep a minimum amount of personal data to record your removal request (to prove that we have fulfilled this request). We retain and delete all personal data in accordance with the Regulations.

10. General 

If any term becomes illegal, invalid or unenforceable, that will not affect the legality, validity or enforceability of any other term. These terms are drafted in accordance with Scottish law and the Courts of Scotland shall have exclusive jurisdiction in the event of a dispute. If you have any complaints regarding our use of your data, you can complain to the UK’s Information Commissioner's Office (ICO) but please do contact us first and we will do our best to resolve your complaint.

11. Questions 

If you have any questions regarding your privacy, we can be reached at info@watersangoma.com. We can let you know what personal data of yours we hold (sometimes referred to as a ‘subject access request’), and we can correct any inaccuracies in our records if you ask us, but we may need you to provide proof of your identity before we fulfil these requests.